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CurriculumuniversityPublic RelationsWhat Is Public Relations?

What Is Public Relations?

Dive deep into this topic with our structured lesson path.

1 hour

Prerequisites

No strict prerequisites. You're ready to start!

Lesson Path

Lesson 1

Defining PR and Distinguishing it from Marketing and Advertising

Lesson 2

The 'Publics' of Public Relations (Internal and External)

Lesson 3

The Four-Step PR Process (RPIE)